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Alice is here to help

Let’s face it; you can probably think of a thousand things you’d rather do than stand in line get your fresh coffee. We can too. That’s why we started Alice.

The Internet has changed the way we shop for things like books, clothing, shoes and electronics. We buy online for the convenience and the power we have to get product reviews, choose brands, see price comparisons, and make better choices.

But when it comes to fresh gourmet coffee, we still trudge off to the grocery store or coffee shop. Why? Because no one has come up with an efficient, cost-effective way to buy fresh coffee from artisan roasters. Until now.

Buying Direct from Artisan Roasters with free shipping*

You order from Alice just like you would a coffee roaster, but behind the scenes Alice works as a marketplace where you can often buy direct from the roasters that make your goods. Not every product on our site is sold direct from the roasters right now—we source a number of products ourselves in order to give you the broadest selection possible—but we add new roasters each week onto our direct platform. The benefit of the marketplace sale is that it eliminates the retail middleman and saves lots of costs that roasters can pass directly on to you. And in addition to saving you money, the Alice marketplace allows the rosters to have a direct relationship with you—to reward you, personalize things for you, and work smarter for you. It is a win-win that gives you fantastic convenience, free shipping on orders of $25.00 or more from a single roaster.

Alice Isn’t a Person, She is a Team

Our team at Alice is made up of a talented group of people that are passionate about changing the way you shop for the gourmet coffee. Our mission is to make your home run smarter, to give you extra time to spend on the important things in your life, and, of course, to make sure you never run out of fresh coffee again.

*Note: Not every coffee product you see on the Alice.com site is sold direct from an artisan roster. In some cases, Alice.com sources and sells the coffee in order to provide you with the broadest possible selection.